Flatbread Market by Product Type (Tortilla, Naan, Pita, Focaccia, Fry bread, and others), Distribution Channel (Business-to-Business and Business -to-Consumers) and Region: Competitive Market Share & Forecast, 2021 - 2027

ID: VPR/F&B/105 Publishing Year: June 2020 Pages: 192 Format:   

Global Flatbread Market was valued at $40.28 billion in 2019, and is expected to reach $66.6 billion by 2027, registering a CAGR of 7.42 % from 2021 to 2027.

Flatbread is alternative to traditional bread. A Flatbread is bread made with flour, water and thoroughly rolled into flattened dough. Flatbread range below one millimeter to few centimeters, so that it becomes easy to eat without being sliced .Flatbread can be baked in oven, cooked on a hot pan, normal pan, which can be eaten fresh or packed for later use. There are different types of flatbread such as Tortilla, Naan, Pita, Focaccia, Fry bread, Lasagna, Pizza, Akki roti and others. These are made using flour, water, salt and ingredients which are necessary for the recipe of Flatbread. Moreover, rather than using spoon or fork to make pieces, Flatbread is preferred to wrap the food. Flatbread has the tendency to hold more food, so it is frequently used in sandwiches as it absorbs more sauce, meat and others.

As increasing awareness about health concerns, multigrain variants of flatbread are gaining popularity one of which is production of whole wheat fat free tortilla owing increase in health concerns. As tortilla has health properties and low crabs is gaining popularity .Frozen flatbreads are gaining popularity as it easily availability ,easy to eat, and saves time .Freezing prevents the taste and benefits of the Flatbread. Increase in awareness of health concerns majority of population is inclined towards multigrain flatbread. Rise in popularity of gluten-free, low carbs and low fat food flatbread products such as naan, pita owes to raise in health consciousness drives the growth of Flatbread Market. However ,rise in price of products ,factors affecting Flatbread such as moisture , Ph. imbalance and contamination may restricts the growth of Flatbread Market .However ,manufactures in the market are focusing on improving the life of Flatbread products by using preservatives such as Sorbates and benzoates . Moreover, improving the quality of packaging helps to preserve the shelf life of the product, which is expected to provide remunerative to Flatbread Market and create opportunity for the developed and developing regions. Furthermore, the freezing process by refrigeration technologies and modern baking concepts helps in improving the quality of flatbread products.

Segment Insight:

Global Flatbread Market is segmented into Product Type, Distribution Channel and Region.

 By Product Type, the market is categorized into Tortilla, Naan, Pita, Focaccia, Fry bread and others.

By Distribution Channel, it is classified into business-to-business and business-to- consumer.

Region Wise , it is analyzed across North America (US ,Canada and Mexico ), Europe (UK , Germany, France, Italy , Turkey and rest of Europe ), Asia -Pacific (China, India, Australia and New Zealand , Asian and rest of Asia-Pacific ) and LAMEA (Latin America , the Middle East and Africa).

By Type Insight:

By Product Type, the market is categorized into Tortilla, Naan, Pita, Focaccia, Fry bread and others. Tortilla segment will show a high growth in the forecasted period .Tortillas are high in protein, vitamins and minerals. Tortilla is mostly used in Mexican food, which is adapted by several regions including Asia-Pacific and Europe is expected to drive the growth for the flatbread products market.

By Distribution Channel Insight:

By Distribution Channels Flatbread Market is segmented into Business-to -Business and Business-to-Consumers, as increase in hotel industry the business to business segment will be at boom.

Major Key Players of Flatbread Market:

Key Players in the Flatbread Market includes Kronos , Kontos Foods Inc., Klosterman Baking Company , Evron Foods Limited , Californis Lavash , GRUMA , S.A.B de C.V , La Brea Bakery, Kronos , Ole Pe Mexican Foods Inc., Tyson Foods and Nina Bakery Europe .

Flatbread Market Key Segments:

By Product Type:

  • Tortilla
  • Pita
  • Naan
  • Focaccia
  • Fry bread
  • Others

By Distribution Channel:

  • Business to Business
  • Business to Consumer
  • Supermarket
  • Specialty stores
  • Convenience stores
  • Bakery
  • Online

By Region:

North America

  • Us
  • Canada
  • Mexico


  • Uk
  • Germany
  • France
  • Italy
  • Turkey
  • Rest of Europe


  • China
  • India
  • Australia and New Zealand
  • Asian
  • Rest of Asia -Pacific


  • Latin America
  • Middle east
  • Africa

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( +91-9359194956 )

[email protected]