Sunglasses Market : Information By Distribution Channel (Store-Based and Non-Store-Based), By Type (Aviator/Pilot, Wayfarer, Rectangle, Round, Cat Eye, Oval, and Others), and By Region (North America, Europe, Asia-Pacific, and the Rest of the World)—Forecast 2027

ID: VPR/CO/1156 Publishing Year: January 2022 Pages: 119 Format:   


Sunglasses Market Overview:

Increased disposable money has had a favourable impact on the buying of eyeglasses, particularly Sunglasses, which are seen as a fashion accessory. Product demand is being boosted by rising consumer preference for branded eyewear. Customers are willing to spend extra on high-end, branded sunglasses in order to make their own personal style statement. Furthermore, to meet consumer demands, manufacturers are developing new kinds, forms, and colours of sunglasses, which is projected to boost market demand.

Because a big number of women are becoming economically independent, they are driving market demand in a favourable way. Women's increasing use of eyewear is largely due to their increased economic independence. Other factors fueling demand for designer Sunglasses include celebrity endorsements and digital ads. To entice customers, major manufacturers are investing much in product marketing.

Key Players:

  • Kyboe
  • De Rigo Vision S.p. A
  • XIAMEN ASA SUNGLASSES CO
  • Essilor
  • CHARMANT Group
  • Marcolin SpA.
  • Pivothead
  • FASTRACK LTD
  • Marchon Eyewear
  • Specsavers
  • Alexander McQueen

Market Drivers:

The increasing need for contact lenses is a major contributor to the strong demand for Sunglasses. People with vision impairments can benefit from polarised Sunglasses since they protect their eyes from harmful UV radiation. The market's penetration of contact lenses is a key driver. Moreover, during the projection period, there will be a huge need for polarised markets. Furthermore, for those who are light sensitive, sunglasses are the finest solution.

Sunglasses, in general, allow people to see clearly when the sun rays hit their eyes. Another factor that is boosting the market is the growing amount of disposable income. Consumer spending on items such as sunglasses is fueled by increased disposable income. Customers' desire to spend money on stylish items is boosting the Sunglasses Market's overall growth. Furthermore, as people's lifestyles improve, they are more likely to purchase stylish items such as sunglasses. Sunglasses are in significant demand nowadays, even in developing countries. The sunglasses target market's growth rate is expected to be high in the forecast year due to its advantageous features.

Opportunities:

The growing number of customers who want to buy sunglasses presents potential for the market to expand. In the coming years, the majority of customers are likely to purchase more of these fashion accessories. Customers' enthusiasm will inevitably result in a plethora of growth opportunities for the eyewear industry.

Another factor that offers growth prospects is innovation in the Sunglasses Market. Sunglasses innovation will result in a new range of items. More shades and designs of sunglasses will be possible as a result of the breakthrough. Because of its design and new versions, it will attract more clients. Furthermore, during the predicted period, the production of eye-protective sunglasses will increase. Many clients with vision problems will profit from the rise of eye protection glasses. It's a factor that has a lot of room for improvement. Growth opportunities will be at their peak during the forecast period.

Market Segmentation:

The Sunglasses Market is divided into two categories: kind and channel of distribution. The growth of the various segments aids you in gaining information of the many growth variables that are projected to be prevalent throughout the industry, as well as formulating distinct tactics to help discover primary application areas and differences in your target markets.

The Sunglasses Market is divided into aviator or pilot, wayfarer, rectangle, round, cat eye, oval, and other types based on their shape.

The Sunglasses Market is divided into store-based and non-store-based segments based on the distribution channel.

Regional Analysis:

As said above, the Sunglasses Market is examined, and market size and volume information is supplied by nation, kind, and distribution channel.

The United States, Canada, and Mexico in North America, Germany, France, United Kingdom, Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Saudi Arabia, United Arab Emirates, Israe in Asia-Pacific (APAC), Saudi Arabia, United Arab Emirates, Israe in Asia-Pacific (APAC),

The Sunglasses Market in North America is dominated by awareness about the harmful effects of UV radiation on the eyes, and the usage of sunglasses as part of fashion trends is expected to drive the market forward. Because of its large population and growing popularity of trendy products, Asia-Pacific is expected to see substantial growth in the sunglasses industry. Furthermore, rising per capita disposable incomes and the expansion of the organised retail sector are likely to propel the sunglasses industry forward.

Covid-19 Impact:

The COVID-19 epidemic had a negative impact on manufacturing and interrupted the global eyewear delivery network. To prevent the sickness from spreading, people were compelled to stay at home. The government's strict laws governing social separation and complete lockdowns have resulted in significant losses for market vendors. During the shutdown, all major brand storefronts and other sales channels were closed. In the post-COVID phase, however, a V-shaped recovery is envisaged. The approval of a few vaccinations developed by major economies would almost certainly boost the eyewear market. Furthermore, because to the pandemic, the online sales channel is expected to develop significantly in the next years. Key players are continually improving their online sales channels in order to deliver a better customer experience. The digitization of supply chains in the global eyeglasses business is the way of the future.


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